Toxic Positivity: Why “Good Vibes Only” Creates Bad Vibes

Toxic positivity is trending across social media. In times of stress, denying negative emotions and experiences makes things worse, not better.

KEY POINTS

  • The “good vibes only” trend on social media turns positivity toxic.
  • Pushing “positive vibes” can make people feel inadequate, shamed and isolated.

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Dr. Pamela Rutledge

Dr. Pamela Rutledge

Pamela Rutledge is a media psychologist, prof, writer, researcher & consultant, looking for the ‘why’ that drives media consumption, meaning & impact.